Core Insights - Fujian Minwei, a leading player in the Chinese bass market, faces challenges in export business and lacks deep partnerships in the domestic B-end restaurant sector [1] - A collaboration with the restaurant chain "Hantian Yao" has led to significant growth in bass supply and production value for Minwei, reaching over 700 million yuan annually [1][9] - The partnership has opened new avenues for the bass industry, leveraging advanced breeding technology and restaurant collaborations to enhance market access [1][10] Company Overview - Founded by Fang Xiu in 1992, Fujian Minwei has a 20% market share in the bass industry in Fuding, China [3] - The company initially struggled with artificial breeding technology but achieved breakthroughs through collaboration with experts, increasing annual breeding capacity to over 100 million high-quality fry [3][4] - Minwei has invested heavily in modernizing its breeding facilities, including deep-sea net cage systems and advanced freezing technology [4][9] Industry Dynamics - The bass supply chain is currently under pressure, with demand outpacing supply, particularly in the restaurant sector [9] - The partnership with Hantian Yao has led to rigorous quality control measures, enhancing product standards and increasing Minwei's supply volume to the restaurant chain [7][9] - The company is also expanding its product offerings to include C-end products like fish floss and shredded fish, aiming for deeper collaboration with restaurant chains [10]
为半天妖花2000万改造的鲈鱼供应商闽威:打开内销B端餐饮市场,年产值超7亿
Cai Jing Wang·2025-05-29 08:45