深挖运河、非遗资源内涵，天津北辰区这样助力文体旅融合发展

Core Viewpoint - The news highlights the cultural and economic development initiatives in the Beichen District of Tianjin, focusing on the integration of intangible cultural heritage with tourism and the establishment of a health industry hub. Group 1: Cultural Heritage and Tourism - Beichen District promotes the integration of intangible cultural heritage with tourism, organizing various activities such as "intangible cultural heritage parent-child tours" and "intangible cultural heritage markets" to enhance tourism experiences and stimulate consumer potential [3]. - The district has 88 representative intangible cultural heritage projects, including Liu Yuansheng's Yinfagu and Wang Qinzhuang's Gaoqiao, showcasing unique Tianjin craftsmanship [1][3]. - The district is transforming intangible cultural heritage products into marketable goods, exemplified by the North Chen folk painting, which has gained recognition in domestic and international art exhibitions [3]. Group 2: Health Industry Development - Beichen District is positioning itself as a core area for the biopharmaceutical industry, leveraging its rich "traditional medicine" culture and the establishment of the Beijing-Tianjin Medical Valley [5]. - The district has seen significant investment interest, with over 100 companies settling in the medical valley and an intended investment exceeding 10 billion [5]. - Policies supporting the development of the medical valley include research subsidies and streamlined approvals, aiming to integrate traditional Chinese medicine into modern industry [5].