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Scholastic Announces Strategic Integration of Trade Publishing, Book Fairs and Book Clubs as New Children's Book Group to Expand Reach and Value of Scholastic Publishing
ScholasticScholastic(US:SCHL) Prnewswireยท2025-05-29 20:01

Core Insights - Scholastic has announced the formation of a new Children's Book Group, integrating its Trade Publishing, Book Fairs, and Book Clubs divisions, effective June 1, 2025, under the leadership of Sasha Quinton [1][2] - The reorganization aims to enhance Scholastic's ability to reach children through a unified approach across various channels, maximizing the value of its intellectual property [2][3] Leadership Changes - Sasha Quinton, previously President of School Reading Events, will take on the role of Executive Vice President and President of the Scholastic Children's Book Group, expanding her responsibilities to include Trade Publishing [2][3] - Jackie De Leo joins as Publisher and Chief Merchant, starting June 2, 2025, bringing over 25 years of experience in trade publishing and bookselling [3][4] Strategic Focus - The new structure is designed to improve collaboration between editorial, distribution, and merchandising, thereby enhancing the company's 360-degree IP creation strategy [2][3] - Scholastic aims to maintain its leading position in children's publishing while creating new stories and characters that resonate with children [3] Future Outlook - The company plans to provide additional details regarding the organization and strategic outlook for the Children's Book Group during its fiscal 2025 results announcement in July [5]