Core Viewpoint - Deep Blue Automotive has faced significant backlash for pushing advertisements on vehicle screens without owner consent, leading to safety concerns and potential legal violations [1][2]. Group 1: Safety and Legal Implications - The act of forcefully pushing advertisements disregards the primary principle of driving safety and violates relevant regulations, potentially breaching legal boundaries [2]. - Vehicle owners have the right to demand cessation of unsolicited advertisements if such services are not explicitly stated in the purchase contract, as this constitutes a breach of contractual obligations [3]. - If an accident occurs due to the interference of forced advertisements, the company may be held liable for personal and property damages under the Civil Code [3]. Group 2: Consumer Rights and Privacy Concerns - The incident raises concerns about consumer rights, as the company may be infringing on the rights of vehicle owners by not providing clear terms regarding advertisement services in the purchase agreement [3]. - There is a risk of personal information leakage if the company utilizes user data for targeted advertising without consent, violating the Personal Information Protection Law [4]. - The company must comply with advertising regulations that require a clear option to opt-out of targeted advertisements, ensuring consumer privacy is respected [4]. Group 3: Industry Responsibility and Future Outlook - The automotive industry must recognize that increased intelligence in vehicles does not exempt them from legal responsibilities; rather, it imposes greater safety and compliance obligations [5]. - The core value of technology should enhance safety and comfort, not serve as a tool for commercial exploitation or compromise user rights [5]. - The industry is urged to maintain a focus on safety and legal compliance as it navigates the integration of smart technologies in vehicles [5].
智能汽车的“方向盘”应握在安全和法治手中
Zhong Guo Xin Wen Wang·2025-05-30 15:50