重生的TA | 坚持供海外！ 中国羊绒老板：要守约，宁亏钱，不丢脸！

Core Viewpoint - The article discusses the challenges faced by the Inner Mongolia Pinyangyang Group due to tariffs affecting their business with the U.S. market, and the strategic decisions made by the general manager, Lv Pin, to navigate these difficulties while maintaining market presence and customer trust [2][4][9]. Group 1: Company Strategy - The company, led by Lv Pin, has an annual revenue of 120 million, and is primarily affected by tariffs on exports to the U.S. market [3]. - Lv Pin proposed three strategies: "cut," "shrink," and "adjust" to mitigate the impact of tariffs [3][4]. - The first strategy involves significantly reducing shipments to the U.S. while maintaining a small volume to preserve market share and credibility [4][6]. - The second strategy focuses on extending production cycles and managing inventory levels to control costs and ensure continued supply to long-term clients [6]. - The third strategy is to shift market focus towards Europe and Russia, seeking alternative markets in response to the challenges in the U.S. [6][8]. Group 2: Market Dynamics - Despite the tariff challenges, some U.S. clients have increased their orders and even proposed price hikes, indicating a strong partnership based on trust [9]. - The company has expanded its foreign trade scale to 20 million, accounting for one-sixth of total revenue, and continues to grow [11]. - The article highlights the importance of trust in international business relationships, as exemplified by the partnership with the U.S. client "Lao Yuedeng" [9][11]. Group 3: Industry Context - The article mentions the upcoming "Good Life Expo," aimed at enhancing consumer vitality and supporting quality brand growth, which reflects the broader industry trend of fostering market connections [12]. - The expo will feature a unique online-offline integration model to connect quality products with domestic distribution channels, promoting high-quality development for participating companies [12].