Workflow
邮储银行深耕青年消费市场助推智慧消费新潮流
Zheng Quan Ri Bao·2025-06-03 00:44

Group 1 - The core viewpoint is that Postal Savings Bank is adapting to the consumption trends of young people by innovating financial products and services to redefine "consumption upgrade" [1] - The bank focuses on customer-centric approaches, enhancing digital capabilities, and continuously innovating product design and service processes to meet the personalized and differentiated needs of clients [1] - In response to young consumers' characteristics, the bank launched the "Contracting Workers' Wool" campaign in Neijiang, offering smart consumption solutions that include opportunities for cash rewards and exclusive birthday bonuses [1] Group 2 - Outdoor sports have gained popularity among young people, driving growth in the sports consumption market, with Postal Savings Bank providing a 50 million yuan financing solution to support a local sports goods company in Fujian [2] - The bank has facilitated the company's development of an innovative "supply chain + brand" model and increased its loan limit to 92 million yuan [2] - Postal Savings Bank continues to deepen its engagement in the youth consumption market, aiming to stimulate consumption potential and contribute to the service of the real economy through innovative financial services [2]