Core Viewpoint - The article highlights the upcoming export of thousands of tons of litchi from Lianjiang, Guangdong, with significant orders and marketing activities aimed at promoting this fruit on a global scale [1][7][36]. Group 1: Market Activity and Orders - Lianjiang and Xuwen, two major litchi production areas, have signed orders worth 306.2 million yuan for litchi, indicating strong market demand [2][3][6]. - The total planting area for Lianjiang litchi has reached 292,900 acres, with an expected total output of 200,000 tons, representing a 20% increase, and a projected output value of 2.651 billion yuan [24][25]. Group 2: Cultural and Promotional Events - The 2025 Lianjiang Litchi Marketing and Promotion event has been launched, focusing on the theme "Litchi Fragrance Across the Seas, Win-Win Production and Sales" [5]. - A series of promotional activities, including live broadcasts and cultural weeks, are being organized to enhance the visibility and sales of Lianjiang litchi [40][60]. Group 3: Quality and Varieties - Lianjiang litchi is known for its diverse varieties, including Feizixiao, White Sugar Can, and Chicken Mouth litchi, with new premium varieties being introduced [28][29]. - The litchi from Xuwen County is recognized for its early maturity and high sugar content, making it a sought-after product in the market [53][50]. Group 4: Export and Global Reach - Lianjiang litchi has successfully entered international markets, with a notable breakthrough in exports to Russia, where orders have reached 1,000 tons this year [36][37]. - The litchi industry in Lianjiang is leveraging digital marketing and live streaming to connect with consumers globally, enhancing brand recognition and sales [41][40].
千吨廉江荔枝出口在即!湛江火“荔”全开
Nan Fang Nong Cun Bao·2025-06-03 04:05