【小米手机目标全球年销2亿部】6月3日讯，在小米集团2025年投资者日上，小米集团合伙人、总裁、手机部总裁、小米品牌总经理卢伟冰在分析手机业务时表示：小米手机品牌势能持续提升，已经进入国内TOP2。而在全球，不论是发展中还是发达市场，小米均有巨大机会。例如在非洲，小米在尼日利亚超越三星，东西非全面复制成功模式。而在日本，首家小米之家开业后人山人海。“小米的策略是深化本地化经营，稳扎稳打、追赶三星。小米的后续目标，便是进入全球年销量‘2亿俱乐部’。”

Core Insights - Xiaomi aims to achieve global smartphone sales of 200 million units annually by entering the "200 million club" [1] - The brand has gained significant momentum, ranking in the top 2 in the domestic market and showing strong performance in both developing and developed markets [1] - Xiaomi's strategy focuses on deepening localization efforts and steadily competing with Samsung [1] Market Performance - In Nigeria, Xiaomi has surpassed Samsung, indicating successful replication of its business model in Africa [1] - The opening of the first Xiaomi store in Japan attracted large crowds, showcasing the brand's growing presence in developed markets [1] Strategic Goals - Xiaomi's future objectives include enhancing its brand strength and expanding its market share globally [1] - The company is committed to a steady and strategic approach to growth, particularly in competitive markets [1]