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Hims & Hers to acquire European telehealth platform in global expansion
HimsHims(US:HIMS) CNBCยท2025-06-03 11:00

Core Viewpoint - Hims & Hers Health is acquiring European telehealth platform Zava to accelerate its global expansion efforts, particularly in Europe [1][2]. Company Expansion - The acquisition is expected to close by mid-year, with financial details to be disclosed at that time [2]. - Hims & Hers aims to expand its services to Ireland, France, and Germany, increasing its active customer base by approximately 50%, adding 1.3 million customers to its existing 2.4 million subscribers [4]. Market Demand - The pricing of medications in Europe is more competitive than in the U.S., leading to increased demand for telehealth services, especially as European healthcare systems face additional strains [5][7]. - Early traction in the UK has given the company confidence in its ability to scale its platform globally [3]. Management and Branding - After the acquisition, Zava will maintain its branding for a few quarters before transitioning to Hims & Hers branding, with Zava's CEO becoming a general manager of the international business [6]. Strategic Outlook - The CEO of Hims & Hers expressed confidence in pursuing growth despite macroeconomic uncertainties, indicating a commitment to expanding the company's international presence [6].