“双节叠加”激发消费新活力

Group 1 - The combination of the Dragon Boat Festival and International Children's Day has significantly boosted travel and consumer activity, with a total of 1.764 million travelers recorded, representing a 4.1% year-on-year increase [2] - Sales revenue from over 160 monitored commercial enterprises during the Dragon Boat Festival increased by 17.4% year-on-year [2] - Transportation capacity was enhanced, with road passenger traffic reaching 105,000 travelers, a 24.1% increase, and railway passenger traffic at 1.427 million, up 3.4% [2] Group 2 - The provincial business system organized nearly 400 promotional activities themed "Fragrant Dumplings and Warm June," which included various cultural and family-oriented events, contributing to a vibrant consumer market [3] - Cities like Shenyang and Dalian launched specific Dragon Boat Festival themed promotions, integrating traditional culture with holiday consumption to stimulate market activity [3][4] - The focus on family-oriented activities during the holiday has made parent-child interactions a key driver of consumption, with significant foot traffic reported in commercial areas [4] Group 3 - Safety measures were emphasized, with strict monitoring and enforcement in transportation to ensure smooth travel during the holiday [2][3] - The provincial commerce department is actively overseeing market conditions, ensuring stability in supply and prices during the festive period [4]