快评丨想减少村里的单身汉，单靠“红娘奖”远远不够

Core Viewpoint - The article discusses the ineffectiveness of the "matchmaker reward" system in increasing marriage rates among rural young men, suggesting that deeper societal and cultural changes are needed to address the issue of single men in rural areas [1][2][32]. Group 1: Current Initiatives - Various regions in Guangdong have implemented a "matchmaker reward" system, offering 1,000 yuan to matchmakers who successfully introduce unmarried men over 35 to potential spouses [5][6]. - Despite the implementation of this reward system for over a year, very few matchmakers have successfully claimed the reward, indicating a lack of interest or effectiveness in the program [7][8]. Group 2: Challenges Faced - The primary challenge is that many young men and women in rural areas are working in cities, making it difficult for local matchmakers to connect them [10][11]. - Young people's attitudes towards marriage have shifted significantly, with many viewing it as a personal choice rather than a societal obligation, leading to a reluctance to engage in traditional matchmaking [20][21][22]. Group 3: Societal Changes - The article highlights a growing trend among young people to prioritize personal freedom and self-fulfillment over traditional marriage, with many expressing a preference for pets over relationships [26][27][28]. - There is a need to understand the underlying reasons why local women may not want to marry local men, including economic opportunities, social conditions, and cultural attitudes [35][36][37]. Group 4: Recommendations - To effectively address the issue of single men in rural areas, it is suggested that efforts should focus on improving the economic conditions of villages, enhancing social skills among young men, and addressing the needs and expectations of women [44][45].