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湖北擦亮“鄂字号”金名片 力争地理标志产值3年破千亿
Chang Jiang Shang Bao·2025-06-04 06:43

Core Viewpoint - The implementation plan aims to enhance regional brand development in Hubei, promoting economic growth and rural revitalization through geographical indications and intellectual property [1] Group 1: Goals and Objectives - Hubei aims to cultivate competitive regional brands with significant market share and independent intellectual property within three years, targeting over 1.6 million effective registered trademarks and 700 geographical indications by 2027 [1] - The plan sets a goal for the geographical indication output value to exceed 100 billion yuan, with brand product market share and premium rates reaching over 30% [1] Group 2: Key Tasks - The plan outlines 16 key tasks across three areas, including accelerating trademark registration, compiling regional brand resource maps, and enhancing technological innovation support for brand development [2] - Specific tasks include increasing annual trademark registration by over 20%, creating a dynamic digital brand resource database, and fostering patent-intensive products through technological innovation [2] Group 3: International Cooperation and Standards - The plan encourages local enterprises to utilize the Madrid system for overseas trademark registration and to explore new markets such as RCEP member countries and Africa [3] - It emphasizes the importance of establishing a standardized system for regional brands, supporting enterprises in participating in the formulation of international and national standards [3] Group 4: Service Optimization - The plan proposes enhancing service delivery for regional brand innovation, including improving trademark application processes and providing comprehensive trademark management services [4][5] - It aims to integrate intellectual property with financial resources, promoting trademark and geographical indication pledge financing [5] Group 5: Geographic Indication Development - The plan includes establishing a geographical indication incubation database and aims to increase the number of geographical indications by over 10 annually [6] - It promotes the integration of geographical indications with e-commerce and cultural tourism, enhancing the resilience of industry development [6]