上海便利通关政策落地，全场景服务助力首发经济“加速跑”

Core Viewpoint - Shanghai is enhancing its "first release economy" by implementing a series of new customs facilitation policies, establishing itself as a popular choice for global product launches [1][3]. Customs Facilitation Measures - The Shanghai Customs has introduced a pioneering "white list + differentiated qualification assessment" inspection model to expedite the customs process for first-release imported consumer goods, aiming for an 80% improvement in average customs clearance time [3][6]. - The "First Release Shanghai 3.0" support policy emphasizes the facilitation of customs for new imported products as a key initiative [3][6]. Market Response and Brand Engagement - The new facilitation measures have received a positive market response, with 14 multinational brands applying for inclusion in the "white list," bringing over 20,000 global or regional first-release products to Shanghai [3][4]. - Adidas has opened its first global flagship store in Shanghai, attributing its decision to the city's convenient customs policies, which allow for weekly new product launches and exclusive regional offerings [4][5]. Economic Impact and Growth - From January to April this year, Shanghai added 301 new stores, including 7 global and Asian first stores, indicating a strong influx of brands and significant consumer engagement [7]. - The city is hosting various high-profile first-release events, further solidifying its status as a hub for international brands [7][8]. Future Prospects - Industry experts believe that the ongoing facilitation policies will lead to broader development prospects for the first-release economy, positioning Shanghai as the preferred location for global product launches [8].