Group 1 - The core viewpoint of the articles emphasizes the successful implementation of cultural and tourism strategies in Jinzhong City during the Dragon Boat Festival, showcasing significant increases in tourist numbers and revenue [1][2] - Jinzhong City has launched three major themed tourism routes and nearly a hundred special activities, contributing to a year-on-year increase of 84.83% in tourist reception and 39.85% in ticket revenue during the holiday [1] - The integration of "cultural tourism + intangible heritage" has provided visitors with new experiences, with various local activities and attractions enhancing consumer engagement [2] Group 2 - The city is actively addressing issues related to tour guide misconduct and forced consumption, ensuring a safe and orderly environment for tourists [3] - As the summer tourism peak approaches, Jinzhong City plans to enhance its cultural tourism image and launch targeted promotional campaigns to attract family travelers [3] - The local government aims to develop the cultural tourism industry into a strategic pillar and a source of public well-being, focusing on quality service and market regulation [3]
山西晋中端午文旅盛宴完美收官 多元融合激发市场活力
Zhong Guo Fa Zhan Wang·2025-06-04 15:28