南山“甜蜜盛宴”今日开启 今年全区荔枝产量预计达5000吨，妃子笑率先上市

Core Insights - Nanshan lychee, recognized as China's first geographical indication product for lychee, is set to yield an estimated 5,000 tons in 2025, with early varieties like "Feizi Xiao" already available since June 5 [1][2] - The lychee auction featuring over 99 ancient trees attracted more than 40 companies, marking a significant shift from traditional agriculture to a modern industry model that integrates cultural IP and technological empowerment [1][3] Summary by Sections Production and Quality - The total planting area for lychee in Nanshan District is 22,500 acres, with an average flowering rate of 90% this year due to favorable weather conditions [2] - The core production area, Xili Fruit Farm, manages over 20,000 lychee trees, expecting yields of 100,000 pounds for "Feizi Xiao" and 300,000 pounds each for "Guiwei" and "Nuomi Ci" [2] - Nanshan lychee is celebrated for its high quality, with "Nuomi Ci" having a soluble solid content exceeding 24% and an edible rate of 81.5% [2] Cultural and Economic Impact - The establishment of a 1.7-kilometer ancient lychee trail in Lychee Park enhances cultural experiences and promotes the lychee brand [3] - The introduction of the Nanshan lychee IP characters at the 2025 Cultural Expo signifies a transition from agricultural products to cultural symbols [3] - The integration of agriculture, culture, and brand marketing in Nanshan is seen as a model for urban-rural synergy in mega cities [3]