股价5天翻倍，业绩乏善可陈的金陵体育何以成“妖”？

Core Viewpoint - The recent surge in the stock price of Jinling Sports is driven by speculative trading amidst a lack of solid fundamentals, raising questions about the sustainability of this trend [1][2]. Group 1: Market Activity - The Jiangsu Provincial Urban Football League (Su Super) has sparked interest in the sports industry, leading to a nearly 15% increase in the sports index since May [1]. - Jinling Sports has seen its stock price double in just five trading days, with three consecutive days of "20cm" limit up [1][2]. - Institutional investors have shown limited interest in Jinling Sports, with the last research report published over a year ago [1]. Group 2: Financial Performance - Jinling Sports reported its largest quarterly loss since its listing in Q1 2024, with a revenue of 51.68 million yuan, down 26.09% year-on-year [4]. - The company's net profit attributable to shareholders fell to a loss of 8.82 million yuan, marking a 2203.24% decline compared to the previous year [4]. - For the full year 2024, Jinling Sports expects a revenue decline of 27.3% to 373 million yuan and a net profit drop of 60% to 26.76 million yuan [4]. Group 3: Business Operations - Jinling Sports' main business includes sports equipment, venue facilities integration, and sports information, with the highest revenue coming from ball equipment [5]. - In 2024, revenue from ball equipment decreased to 162 million yuan, a 28% drop, while event services revenue plummeted 72% to 17.59 million yuan [5]. - The company is exploring new business models, focusing on both B2B and B2C strategies to enhance sports consumption experiences [6].