Alaska Air(US:ALK) ZACKSยท2025-06-05 17:15Core Insights - Alaska Airlines will launch a new nonstop service between Seattle and Rome starting in May 2026, utilizing a Boeing 787-9 Dreamliner [1][9] - This route marks Rome as the third widebody international destination from Seattle, following Tokyo Narita and Seoul Incheon [2][9] - The new service aligns with Alaska Airlines' strategic plan "Alaska Accelerate," which aims to generate $1 billion in incremental profit [3][9] Company Strategy - Alaska Airlines is transforming Seattle into a premier global gateway, enhancing its competitive position in the airline industry [3][4] - The new nonstop route to Rome addresses customer demand for direct access to Italy, a highly desired destination for Mileage Plan members [4][9] - The service will also improve one-stop connectivity for travelers along the West Coast and Hawaii [5] Market Performance - Alaska Air Group (ALK) has a Zacks Rank of 5 (Strong Sell), but its shares have increased by 24.7% over the past year, outperforming the Zacks Airline industry, which saw a 20.6% rise [7]