Core Insights - The Ministry of Industry and Information Technology has released the first batch of key cultivation lists for traditional advantageous food production areas and local specialty food industries, including 39 key cultivation objects such as Yunnan small-grain coffee, Cantonese herbal tea, Liuzhou snail rice noodles, and Zhenjiang fragrant vinegar [1] Group 1: Industry Development - Traditional and local specialty foods are recognized as familiar local products that embody long-standing food craftsmanship and folk wisdom, with many being intangible cultural heritage [1] - The promotion of rural revitalization and the upgrading of the food industry have allowed many local specialties to evolve and gain broader market access, exemplified by the transformation of Yunnan Pu'er tea into a billion-level industrial cluster and the doubling of value for Guizhou prickly pear juice through deep processing [1] Group 2: Transformation and Modernization - To revitalize traditional foods, it is essential to adapt traditional flavors to modern tastes and convert traditional craftsmanship into standardized production processes, balancing tradition with modern industrial needs [2] - The transformation of traditional food industries should leverage technology to enhance traditional processes, as seen in the Guizhou Maotai Town, where ancient methods coexist with modern smart temperature control systems [2] - Brand reformation is crucial for telling the cultural stories behind local specialties, aiming to elevate these products from "small and beautiful" to "large and strong," promoting the development of local specialty food industries towards branding, standardization, and internationalization [2]
把“土特产”煅为“金招牌”
Guang Zhou Ri Bao·2025-06-05 20:14