广州入选“零售业创新提升试点”

Core Insights - The Ministry of Commerce and four other departments officially announced the first batch of 38 pilot cities for retail innovation and enhancement, with Guangzhou successfully selected [1][2] - Guangzhou's consumer market has shown significant growth, with a total retail sales of consumer goods reaching 376.086 billion yuan from January to April, marking a year-on-year increase of 4.0%, which is 0.5 percentage points higher than the growth rate from January to March [1] Group 1 - Guangzhou has developed "three major characteristics" in its retail innovation and enhancement efforts [1] - The first characteristic is scenario-based transformation, creating diverse consumer experiences through the "New Eight Scenic Spots of Consumption" initiative, integrating commerce, tourism, culture, and sports [1] - The second characteristic is digital empowerment, enhancing the competitiveness of the retail sector by leveraging digital technologies and establishing a digital empowerment platform alliance to support small and medium-sized retail enterprises [1] Group 2 - The third characteristic involves implementing diversified innovation actions to promote the innovation of department store operations and expand the diversity of retail formats [2] - Guangzhou plans to continue deepening its retail innovation enhancement project, optimizing the business environment, and supporting retail enterprises in expanding both domestic and international markets [2]