存款利率“1时代”，理财公司抢攻含权产品，有四点需注意！

Core Insights - The low interest rate environment is significantly impacting household asset allocation and pushing the financial industry towards transformation [2][5] - Financial companies are adapting to the pressure on yields by focusing on "fixed income plus" products and diversifying their investment strategies [3][6] Group 1: Market Trends - As of the end of 2024, 95.69% of the existing wealth management products have a risk level of R2 (medium-low) or below, with fixed income products dominating at 73% of the total scale [3] - The annualized yield for fixed income wealth management products has dropped to the "2" range, while cash management products have fallen to the "1" range [3] Group 2: Product Strategy - Financial companies are increasingly optimizing their fixed income product asset allocation and trading capabilities to stabilize investor experience [3][6] - The introduction of "fixed income plus" products aims to enhance yields by incorporating convertible bonds, public REITs, and equity assets [3][4] Group 3: Investor Guidance - Investors are advised to manage their yield expectations as financial companies are lowering performance benchmarks for new products, with a 15 basis point reduction for semi-annual fixed income products and 20 basis points for one-year products [5] - When purchasing equity-linked products, investors should assess their risk tolerance, review product details, and consider the product's duration and liquidity [7]