适老玩具市场快速增长
news flash·2025-06-09 00:14
Core Insights - The elderly toy market in China is rapidly growing due to the increasing aging population, with significant year-on-year growth in search and transaction volumes on the Taobao platform [1] - Elderly consumers are becoming an important consumer group, showing a preference for health and educational toys [1] - The Taobao Tmall toy industry plans to establish a new category for "elderly toys" and will provide dedicated support and precise operations for this segment [1] - The rise of the elderly toy market not only meets the spiritual needs of older adults but also promotes innovation and transformation in traditional industry chains [1]