预售订单量约15000吨！惠阳镇隆荔枝打造富民兴村新标杆

Core Insights - The article highlights the development of the lychee industry in Zhanlong Town, Huizhou, focusing on various initiatives to enhance production, sales, branding, and market expansion [1][2][3][4][5][6] Group 1: Production Enhancement - Zhanlong Town emphasizes technological empowerment and ecological optimization in lychee production, providing training in management techniques, safe production, and scientific pesticide use [2] - The town has approximately 43,000 acres of lychee cultivation, with an expected production of over 20,000 tons this year and pre-sale orders of about 15,000 tons [1][3] Group 2: Sales Improvement - The town is implementing a multi-channel sales strategy, including e-commerce training, optimizing market layouts, and enhancing cold chain services to ensure fresh delivery [3] - Zhanlong has attracted 10 large fruit wholesalers and is negotiating with over 20 sales merchants to secure minimum price agreements for farmers [3][4] Group 3: Market Expansion - Zhanlong is actively pursuing international markets, planning to export 3,000 tons of lychee to Southeast Asia, Singapore, and Indonesia by 2025, with a total value of approximately 40 million yuan [4] Group 4: Brand Development - The town is focusing on cultural empowerment and comprehensive promotion to enhance the brand of Zhanlong lychee, including photography contests and tourism routes to attract visitors [5][6] - Upcoming events like the "2025 Guangdong Lychee Production and Sales Connection" aim to increase the visibility and influence of Zhanlong lychee [5]