创新服务提升游客体验

Core Insights - The article discusses innovative service strategies implemented at tourist attractions to alleviate congestion during peak seasons, highlighting the successful case of Tianjin's Five Avenues area [1][2] - It emphasizes the importance of integrating technology and human-centered approaches in enhancing visitor experiences and managing crowd flow effectively [2] Group 1: Innovative Service Strategies - Tianjin's Five Avenues has established a "police-civilian linkage" mechanism with over 200 volunteers providing personalized services, resulting in a 30% reduction in average visitor stay time and a 62% decrease in traffic complaints [1] - The article notes that historical and cultural districts can enhance their reception capacity through service optimization while preserving their historical character [1] Group 2: Technology and Management - The article highlights the role of digital transformation in service innovation, with technologies like 5G and big data enabling real-time monitoring, smart route recommendations, and precise information delivery [1] - It mentions the example of Sichuan's Jiuzhaigou Scenic Area, which has implemented a comprehensive management system to handle peak visitor times effectively [1] Group 3: Challenges and Recommendations - Some attractions still struggle with service supply during peak times, indicating a need for emergency mechanisms to shift from passive responses to proactive management [2] - Recommendations include establishing a visitor flow warning system, training versatile service teams, and creating a comprehensive emergency response framework to manage visitor fluctuations effectively [2] Group 4: Human-Centered Approach - The article stresses the importance of human care in service innovation, suggesting that measures like temporary rest areas and increased convenience services can significantly enhance visitor experiences [2] - It argues that the competition in the cultural tourism sector is fundamentally about service experience, with a focus on integrating technological innovation and human care to gain a lasting advantage [2]