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药易购战略布局中华老字号,深挖民族品牌价值内核,推动大健康与中医药产业发展

Group 1 - The core viewpoint of the news is the strategic cooperation between Yaoyigou and Quantaitang, aiming to explore new collaboration models and promote the development of traditional Chinese medicine and health culture [1][2][4] - Yaoyigou and Quantaitang will establish "Hezhong Quantaitang" to jointly operate traditional Chinese brands, enhancing the value of Chinese brands and promoting the health industry [1][2] - The partnership is seen as a key step in the modernization of traditional Chinese medicine, integrating digital innovation with traditional craftsmanship [2][3] Group 2 - The cooperation focuses on resource integration and value reconstruction, emphasizing brand digitization, channel intelligence, and product innovation [4] - Yaoyigou aims to enhance its product matrix and expand its business boundaries through this collaboration, while Quantaitang will leverage its deep roots in the health industry [4][5] - The strategic partnership is expected to set a new benchmark for the inheritance of traditional Chinese medicine culture and the high-quality development of the health industry [4][5]