Core Insights - Snap announced plans to release a sixth-generation of augmented reality glasses called Specs in 2026, marking a shift from its previous Spectacles branding as competition in the smart glasses market intensifies [1][2] Product Details - The Specs will utilize AR technology to overlay digital imagery onto the physical world, allowing for interaction with digital content [2] - The new glasses are expected to be smaller and lighter than previous models, although Snap has not disclosed pricing or an exact launch date [3] - Specs will operate on Snap OS and will allow developers to integrate Google's Gemini AI models, expanding AI options beyond the previously available OpenAI's GPT models [4] Market Context - Since the launch of the first Spectacles in 2016, competition in the head-mounted computer market has increased significantly, with major players like Apple, Meta, and Google entering the space [6][7] - Apple launched its Vision Pro goggles at a price of $3,500 in February 2024, while Meta offers a range of products including VR headsets and smart glasses [7]
Snap to launch smaller, lighter augmented reality Specs smartglasses in 2026