清凉经济乘“夏”而上 消费活力持续释放

Core Viewpoint - The "cooling economy" is experiencing significant growth due to the ongoing high-temperature weather across the country, driving consumer demand for cooling products and services [1][3]. Group 1: Cooling Products - The demand for cooling products such as air conditioners and refrigerators has surged, with some popular models even facing stock shortages [2]. - Innovative cooling technology products, like multifunctional air coolers that provide air circulation, humidification, and purification, are gaining popularity among consumers [2]. - Sales of sun protection products, including sun hats and UV-blocking clothing, have also seen a notable increase, indicating a shift in consumer behavior towards comfort and protection during hot weather [2]. Group 2: Cooling Tourism - The "cooling tourism" market is thriving, with destinations like Wuzhishan attracting tourists due to their unique tropical rainforest landscapes and pleasant climates [3]. - Various regions are implementing promotional policies for "cooling tourism," such as discounts on entrance fees and enhanced service offerings to attract more visitors [4]. - The integration of natural scenery, cultural features, and leisure activities in tourism is expected to enhance the development of the cooling economy, making it a significant driver of economic growth [4].