Snap's CEO Told Me About Its New AR Glasses, Coming in 2026

Core Insights - Snap's AR Spectacles are set to launch in 2026, featuring a smaller design, improved battery life, and enhanced AI capabilities, positioning them in a competitive market for smart glasses [2][3] - The upcoming glasses will be standalone devices but are not intended to replace everyday glasses, focusing instead on delivering advanced computing experiences [6][7] Product Features - The new AR Spectacles will incorporate better battery life, with significant improvements expected compared to previous models, which had a battery life of only around 45 minutes [4][5] - Enhanced displays and optical capabilities are anticipated, allowing for a more compact form factor and improved user experience [5][8] AI Integration - Snap is introducing a depth-sensing tool that enables AI to recognize 3D environments, referred to as "spatial intelligence," which could enhance user interaction with their surroundings [8][9] - The glasses will support various AI services, including Google's Gemini AI, aiming to create a versatile AI platform within the AR ecosystem [9] Gaming and Collaborative Experiences - Multiplayer gaming is a significant focus for Snap's AR glasses, with features designed to facilitate collaborative experiences in real-world settings [10][11] - The glasses will support shared AR experiences, enhancing social interaction through gaming and other applications [11] Marketing and Distribution Strategy - Snap plans to create experiential demo opportunities for potential customers, moving away from traditional retail sales to immersive experiences [12][13] - The company is exploring various distribution methods, including installations at museums and pop-up events, to allow users to experience the product before purchasing [13][14]