阿里速卖通上线卖车业务 “出海四小龙”首次进军卖车赛道

Group 1 - The core viewpoint is that Alibaba's cross-border e-commerce platform AliExpress has launched a car sales business, marking its entry into the automotive sector during the overseas "6.18" shopping festival, starting in the Middle East [1] - The vehicles listed on AliExpress primarily feature Chinese brands, with a significant proportion being new energy models, including BYD, Geely, Xiaomi, Li Auto, and Xpeng [1] - AliExpress has a strong user base in the automotive sector due to its successful sales of auto parts, which have been growing rapidly, providing a natural foundation for the "whole vehicle export" initiative [1] Group 2 - AliExpress's German site has recently opened for local merchants, attracting brands like Anker, Ecovacs, and Realme, contributing to its rapid growth [2] - The sales of Pop Mart's products on AliExpress have surged, with a reported 300% year-on-year growth in the collectible toy category [2] - The company has initiated a "Billion Subsidy" program to support emerging brands, aiming to help 1,000 new brands achieve over one million dollars in sales this year [3]