以创新点亮新消费，深市民营企业向“新”聚力

Group 1: Overview of Private Economy - The private economy in China is characterized by the "five six seven eight nine" features, with private enterprises accounting for over 90% of the total number of enterprises, significantly impacting consumer market vitality [1] - The newly enacted Private Economy Promotion Law aims to create a stable, fair, transparent, and predictable development environment for private enterprises, focusing on aspects like fair competition and investment promotion [2][3] - As of now, there are over 2,100 private listed companies in the Shenzhen market, representing more than 70% of the total listed companies, with over 70% of these companies expected to be profitable in 2024 [2] Group 2: Innovation and New Consumption - Private enterprises are actively innovating and entering new industries, particularly in the new consumption sector, enhancing product and service specialization to meet diverse consumer needs [4] - Wanchen Group has built a membership system with over 100 million consumers, leveraging data and feedback to capture trends and optimize supply chains [4] - Three Squirrels has become the fourth largest snack company in China, implementing a digital supply chain strategy to reduce costs and ensure product freshness [4] Group 3: Financial Performance and Growth - Chao Hong Ji, the first fashion jewelry listed company in A-shares, reported a revenue of 2.252 billion yuan in Q1 2025, a year-on-year increase of 25.36%, and a net profit of 189 million yuan, up 44.38% [5] - The overall R&D investment of private enterprises in Shenzhen reached 528.77 billion yuan in 2024, reflecting a year-on-year growth of 4.12% [7] - Chao Hong Ji has focused on digital transformation since 2006, enhancing operational efficiency and inventory management through advanced information systems [7][8] Group 4: Supply Chain and Efficiency - Baichen Group has invested in smart warehousing and predictive systems to optimize inventory management, achieving a gross margin increase from 9.52% to 10.86% in 2024 [8] - The company operates over 15,000 stores, demonstrating the effectiveness of its "technology-driven efficiency and model innovation" strategy [8]