Workflow
“苏超”顶流,为何是它?
Mei Ri Jing Ji Xin Wen·2025-06-13 14:29

Group 1 - The core viewpoint of the article highlights how Changzhou has effectively utilized the "Su Super" football league as a marketing tool to boost its local economy and tourism, despite the team's poor performance [1][3] - Changzhou's self-deprecating humor and meme creation have attracted significant attention, leading to increased tourism and sales of local products, such as the popular Changzhou radish dry [1][4] - The city has strategically linked its cultural and tourism resources with the football league, creating a model of "event + tourism" integration that enhances its visibility and economic impact [9][20] Group 2 - Changzhou's marketing strategies include unique promotions, such as offering free admission to attractions for visitors from rival cities, which has resulted in a substantial influx of tourists and increased local spending [9][20] - The city has developed a "resource creation" model in its tourism sector, which has allowed it to maintain year-round tourism activity and avoid seasonal downturns [17][18] - Changzhou's cultural and tourism industry is seen as a strategic pillar for economic growth, with significant investments in events and performances that attract large audiences and drive consumption [19][20] Group 3 - The city has successfully integrated its dinosaur theme park into its branding, creating a unique identity that differentiates it from other cities in the region [12][14] - Changzhou's ability to adapt and respond to increased demand for events, such as upgrading its football venue, showcases its effective governance and planning capabilities [24][25] - The focus on engaging younger audiences through music festivals and events reflects a broader strategy to enhance the city's appeal and foster community engagement [25]