Group 1 - The core issue revolves around companies using misleading trademark strategies to gain competitive advantages, which can lead to consumer confusion and mistrust [1][2][3] - Companies are increasingly engaging in wordplay with trademarks, such as splitting words or exaggerating descriptions, to create misleading perceptions among consumers [1][2] - The market's tolerance for deceptive marketing practices is decreasing, and companies that rely on such tactics may face long-term repercussions [1][2] Group 2 - Integrity is emphasized as a vital component for sustainable business development, with trademarks serving as a representation of a company's reputation and brand value [2][3] - The trademark law prohibits deceptive marks that can mislead the public regarding product quality or origin, highlighting the need for honest marketing practices [2][3] - Companies are encouraged to focus on product innovation and quality improvement rather than resorting to gimmicks in trademark usage [2][3] Group 3 - Maintaining a healthy industry ecosystem requires preventing businesses from benefiting from deceptive practices, necessitating stricter trademark registration and usage regulations [3] - Regulatory bodies should enhance scrutiny of trademark applications and monitor compliance to prevent misleading marketing tactics [3] - A transparent approach in branding can strengthen consumer trust and contribute to a healthier market environment, ultimately supporting economic growth [3]
企业抖机灵不如练内功
Jing Ji Ri Bao·2025-06-13 20:54