起于模仿 重在超越

Core Insights - The current trend in supermarkets is focused on "transformation," with many traditional supermarkets looking to the successful model of "Fat Donglai" to boost their sales [1][2] - The success of Fat Donglai has brought new vitality to traditional supermarkets, evidenced by increased foot traffic and sales performance [1] - However, simply replicating successful models is not a sustainable solution; supermarkets must adapt to local consumer needs for long-term success [1][2] Group 1 - Hardware upgrades are only the foundational work of transformation; understanding local consumer demands is crucial [1] - Many traditional supermarkets have entered the transformation trend with the mindset that change is necessary for survival, but some have faced challenges due to missteps in their strategies [1] - The root cause of these challenges often lies in blindly copying others and losing their unique operational characteristics [1] Group 2 - Transformation is a long-term endeavor, and the success of Fat Donglai is a result of years of dedication to service and quality [2] - Successful supermarket transformations, such as those by Aeon and Sam's Club, have taken years to evolve from large stores to community service providers, integrating deeply into consumers' lives [2] - The shift in traditional supermarkets from focusing on products to prioritizing consumers is becoming increasingly evident, highlighting the need for a balance between refined management and scaled operations [2]