Group 1 - The article highlights the emergence of cross-border e-commerce platforms as new opportunities for Sino-African trade, particularly through the company Kilimall, which is expanding its operations in Africa [1][2] - Kilimall has established large overseas warehouses in countries like Kenya, Uganda, and Tanzania, with over 1,500 community pickup points and an annual app download growth rate of 50% [1][2] - The article emphasizes the growing digital economy cooperation between China and Africa, with increasing consumer engagement through live-streaming e-commerce platforms promoting African products [2] Group 2 - The article discusses the opening of the "Chieftain's Wharf," a South African product offline brand store in Changsha, which integrates African culture with e-commerce elements [3] - The article mentions the establishment of the Yongzhou Land Port Cross-Border E-Commerce Center, which combines live-streaming e-commerce, TV shopping, and industrial linkage to enhance Sino-African trade [3] - The article notes that the improvement of infrastructure and the rise in smartphone penetration in Africa are creating a "blue ocean" for cross-border e-commerce development [2]
跨境电商平台带来中非贸易新机遇
Xin Hua She·2025-06-15 09:59