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杭州入选全国首批零售业创新提升试点城市
Hang Zhou Ri Bao·2025-06-16 02:58

Core Insights - The Ministry of Commerce has announced the first batch of pilot cities for retail innovation, with Hangzhou among the 38 selected cities [1] - Hangzhou aims to enhance its retail sector through targeted strategies such as "one store, one policy" for scene-based transformation, digital empowerment, and supply chain improvements over a two-year pilot period [1][2] Group 1: Retail Innovation Strategies - Hangzhou will focus on transforming existing commercial facilities to improve supply quality, optimize the consumer environment, and foster new business models [1] - The city plans to promote international upgrades in core business districts, supporting the development of international landmark commercial centers [1] - Initiatives include hosting over 100 night economy themed events annually to enhance the "Colorful Night Hangzhou" brand [1] Group 2: Supply Chain Enhancement - The city will explore an "e-commerce + modern logistics + supply chain financing" operational model to improve supply chain efficiency [2] - Hangzhou encourages leading enterprises to provide external supply chain services and aims to enhance the circulation of agricultural products [2] - Regular events like smart product expos will be held to position Hangzhou as a hub for smart products [2] Group 3: Economic Impact and Development Goals - The retail innovation is significant for expanding domestic demand and facilitating economic circulation [2] - Hangzhou aims to become an international "competition" and "conference" city, as well as a "World Food City," promoting cultural, tourism, and sports consumption [2] - The city is committed to creating a new consumption innovation city and a benchmark for service consumption, enhancing urban accessibility [2] Group 4: Retail Sector Growth - The retail sector in Hangzhou has been expanding, with diverse retail formats and a notable increase in online retail scale [2] - The city has successfully branded itself through events like food festivals, attracting both domestic and international brands, and fostering a thriving first-store economy [2]