农行上海市分行开展养老金融服务“进社区”活动

Core Viewpoint - Shanghai is facing the most severe and rapid aging population in the country, and the agricultural bank's initiatives in pension finance are crucial for addressing the challenges of an aging society and enhancing the quality of life for elderly citizens [1] Group 1: Pension Finance Initiatives - Agricultural Bank of China (ABC) Shanghai Branch is actively implementing the "Financial for the People" concept to address the "Big City Pension" challenges and support the construction of a public pension service system [1] - The ABC Shanghai New City South Road Branch has been transformed into Shanghai's first community bank with a focus on pension finance, aiming to provide a comprehensive service system that integrates finance with wealth management, public welfare, and community engagement [1] - The bank has launched a "3+3" special service action to enhance financial services for the elderly, focusing on improving service quality and understanding the real needs of elderly citizens through extensive community outreach [4] Group 2: Community Engagement and Services - ABC Shanghai has organized community activities to promote its "Agricultural Bank Pension" brand, showcasing products and services tailored for the elderly, including AI-assisted health consultations [3] - The bank has established community volunteer service teams to ensure the sustainability of its pension finance services in local communities, demonstrating its commitment to serving the elderly population [3] - Over 15,000 elderly individuals have participated in surveys to identify their needs in wealth management and service preferences, allowing the bank to optimize its service capabilities for elderly clients [4]