Roku's Amazon Deal Revenue To Be A 'Gradual Ramp,' Not a Sudden Boost, Analyst Says

JP Morgan analyst Cory A Carpenter maintained an Overweight rating on Roku Inc. ROKU on Monday following the announcement of a strategic partnership with Amazon.com Inc. AMZN.The collaboration allows advertisers to purchase Roku’s advertising inventory through Amazon’s Demand-Side Platform (DSP).Following a call with Roku’s management, JP Morgan has released a note outlining key takeaways from this strategic alliance.Also Read: Roku Stock Surges On New Integration With Amazon: Details Of The DealCarpenter s ...