2024年中国广告业发展指数同比增长8.0%

Core Insights - The core viewpoint of the article is that the development index of China's advertising industry is projected to reach 128.4 points in 2024, reflecting an 8.0% increase from the previous year [1] Industry Summary - The growth in the advertising industry is driven by multiple factors, including a favorable macroeconomic environment, technological innovation, and an optimized policy framework [1]