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供应链深度协同 加速商业化AI眼镜C端市场热度渐起
Zheng Quan Ri Bao Zhi Sheng·2025-06-17 16:10

Market Overview - The AI glasses market is gaining traction, with consumers eager to try out new products, indicating a growing interest in this technology [1][2] - The price range for mainstream AI glasses is between hundreds to thousands of yuan, making them accessible to a wider audience [1] Product Features and Development - Current mainstream AI glasses primarily offer basic functions such as translation and photography, with expectations for gradual improvement through user feedback [2] - The launch of new products, such as the Thunderbird X3Pro, showcases advanced features like a custom model and full-color display, highlighting the complexity and innovation in design [2] Industry Growth and Innovation - The AI glasses industry is experiencing rapid growth, supported by strong policy backing and a robust supply chain in China [3] - Key technological advancements, particularly in MicroLED display technology, are critical for product innovation, focusing on aspects like weight, battery life, and heat management [2][3] - Several A-share listed companies are actively investing in the AI glasses sector, with firms like BOE Technology Group and Lens Technology providing essential components and solutions [2][3] Policy Support - Government initiatives, such as the Shenzhen Action Plan and Zhejiang's subsidy measures, are fostering the development of AI glasses by providing financial incentives and promoting innovation [3] - The local supply chain in Shenzhen enables rapid commercialization of AI glasses, allowing companies to move from design to production in a short timeframe [3]