“演艺+”撬动盛夏消费，黑龙江200场中俄艺术活动激活全季旅游

Core Viewpoint - Heilongjiang Province is actively exploring innovative cultural exchange forms through the "Performance + N" model, aiming to fully unleash domestic demand potential and enhance the tourism experience during the summer season [1][4]. Group 1: Cultural and Tourism Development - The third China-Russia Local Cultural Arts Season, themed "Street Art Meets Russia," was launched on May 16 and will last until the end of August, spanning the entire summer tourism peak [1]. - Heilongjiang's tourism has historically faced a "winter hot, summer cold" dilemma, with a focus on ice and snow tourism, while summer tourism resources remain underutilized [2]. - The provincial government aims to promote sustainable development of the cultural tourism industry by leveraging its rich resources and enhancing summer tourism offerings [2]. Group 2: Event Highlights and Activities - The China-Russia Cultural Arts Season features over 200 diverse cultural exchange activities, including eight major highlights such as the "China-Russia Friendship Wall" and various artistic performances [3]. - Activities are designed to integrate cultural elements into commercial and scenic areas, stimulating consumer growth in summer tourism [3]. Group 3: Economic Impact and Long-term Vision - The "Performance + N" model is expected to create a multiplier effect, enhancing overall economic activity in the tourism sector by attracting significant foot traffic to surrounding businesses [4]. - The arts season aims to strengthen Harbin's image as a year-round tourist destination, transitioning from a "snow highland" to a "four-season tourism destination" [4].