持续放大“文体旅+”综合效应

Group 1 - The 2025 Liaoning Province High-Quality Cultural and Sports Tourism Integration Development Conference has concluded, but the enthusiasm remains high, focusing on the comprehensive effects of "Cultural, Sports, and Tourism+" [1] - The immersive experience is increasingly favored by young people, exemplified by the successful transformation of the classic IP "Old Tavern" into an immersive theatrical experience, indicating innovation in artistic forms and the industrialization of cultural products [1] - The demand for differentiated products to meet diverse consumer needs is emphasized as essential for attracting visitors [1] Group 2 - Liaoning Kanghui International Travel Agency plans to innovate services in cruise economy and special train tourism, aiming to enhance the quality of tourism experiences and make cruising a common activity for local residents [2] - The establishment of the Liaoning Li Yongbo Badminton Training Center in the Shenyang-Fushun Demonstration Zone will provide high-level training facilities and services, catering to both local and national audiences [2] Group 3 - The conference has facilitated numerous cooperation opportunities for participating companies, with Liaoning Qianshan Tourism Group establishing partnerships with leading travel agencies and scenic spots to create unique tourism routes [3] - The rise of rural tourism has allowed local villagers to benefit economically, with initiatives like flower viewing tours and farm stays being developed to enhance local tourism experiences [3] Group 4 - The Northeast Civil Aviation Administration is committed to optimizing airport and airline networks to enhance traveler experiences and promote tourism in Liaoning [4] - The conference has attracted significant interest from investors, with companies like Tongcheng Travel Group recognizing the business opportunities in Liaoning's cultural and tourism integration [4] Group 5 - The focus is on deepening the marketization of "Liaoning-style" IPs and designing integrated products that combine events with tourism and performances with vacations, aiming to convert tourism traffic into tangible sales [5] - The integration of various industries with cultural and tourism sectors is seen as a pathway to mutual prosperity and growth [5]