夏季常备药需求走高，“小包装”“小儿用药”很受欢迎

Core Insights - The health consumption trend is shifting towards fragmented scenarios, leading to increased sales of "small packaging" medications during the "618" shopping festival [1][2] Group 1: Online Trends - The demand for small-dose medications is rising as consumers become more aware of the need to avoid waste and unnecessary stockpiling of medicines [2] - During the "618" event, the order growth rate for small packaging of common household medications significantly outpaced that of larger packages, with specific examples showing a 24% increase for aluminum magnesium carbonate chewable tablets in 20-piece boxes compared to 30-piece boxes [2] - The platform is collaborating with pharmaceutical companies to promote the production of small packaging medications, aiming to guide users towards rational purchasing and reduce waste [2] Group 2: Offline Trends - There is a strong demand for pediatric medications during the summer, with products like children's oseltamivir and Baiyunshan children's banlan root granules becoming popular [3] - A report from a respiratory health conference highlighted the effectiveness of banlan root granules in treating seasonal flu symptoms, showing better safety and efficacy compared to oseltamivir and placebo [3] - Pharmacists emphasize the importance of distinguishing between adult and pediatric medications, advising parents on appropriate treatments for children's common ailments [4]