Group 1: Industry Trends - The aging population is undergoing unprecedented changes, with "youth-oriented nursing homes" becoming a new trend that attracts younger individuals to experience retirement life early [1] - There is a shift from dependency-based retirement to autonomy-based retirement, emphasizing personal independence and enjoyment in later life [1] - People are proactively planning their retirement through financial products and insurance, aiming to build a solid economic foundation for their later years [1] Group 2: Company Initiatives - Fude Life Insurance has launched the "Beautiful Life" health and wellness brand, focusing on high-quality development in retirement finance by integrating insurance protection with elderly care services [2] - The brand offers a one-stop, personalized home care solution that includes basic life care, cultural enrichment, health management, and home modifications [2][3] - The "Beautiful Life" program utilizes a customer experience center as a platform for clients to understand and experience elderly care services and modifications [2] Group 3: Service Offerings - The program includes "take-home facilities" for home modifications and "take-home services" through the "Fude Butler" service, which assists elderly individuals in daily tasks and health follow-ups [3] - Home modification services are tailored to meet the specific needs of elderly clients, enhancing their living environment and safety [3] Group 4: Case Study - A typical case involves a 53-year-old client who purchased a retirement annuity insurance policy to secure her children's future, demonstrating proactive planning in response to current retirement trends [4] - The client utilized the insurance to access home modification services after a family incident highlighted the importance of home safety for elderly relatives [4][5] - The modifications included safety features that significantly improved the living conditions for the elderly family member, showcasing the effectiveness of the company's services [5] Group 5: Emotional Impact - The insurance policy serves as a lasting legacy for the client, providing peace of mind for her children and enhancing the quality of life for her elderly mother [6] - The emotional connection and sense of security provided by the insurance and home modifications illustrate the deep familial bonds and care across generations [6]
富德生命人寿“美好生活”居家适老化改造落地山东淄博,镌刻三代人的温情守护
Qi Lu Wan Bao·2025-06-18 03:43