Core Insights - JD.com is expanding into the food delivery and hotel markets, aiming to leverage its supply chain capabilities to optimize costs and improve service quality [2][6] - The company has launched a zero-commission model for hotel operators to attract participation in its new hotel membership program [2][6] - JD.com’s strategy focuses on enhancing customer experience, reducing costs, and improving efficiency, with a commitment to not exploit employees [3][5] Expansion into Food Delivery - JD.com announced its food delivery service in February, utilizing a zero-commission model to attract merchants and offering benefits to delivery personnel [4][5] - The daily order volume for JD's food delivery has surpassed 25 million, with over 1.5 million restaurants onboard and more than 120,000 full-time delivery personnel [4] - The company aims to differentiate its food delivery model from Meituan by focusing on the underlying supply chain rather than just front-end sales [5][6] Hotel and Travel Market Entry - JD.com is entering the hotel market with a focus on optimizing the supply chain for hotel operations, aiming to reduce costs and improve service quality [2][6] - The company is actively recruiting talent from competitors in the travel sector, indicating a strategic push into this market [5][6] Supply Chain-Centric Strategy - JD.com’s business model revolves around supply chain management, with plans to enhance existing models rather than create entirely new ones [3][6] - The company is committed to continuous innovation, with six new projects, including stablecoin initiatives, in the pipeline [3][7] International Business Strategy - JD.com is focusing on local e-commerce strategies rather than cross-border e-commerce, with plans to establish a self-operated logistics network in Saudi Arabia [6] - The company aims to support 1,000 Chinese brands in international markets, emphasizing local procurement and sales [6][7] Innovation and Future Outlook - JD.com plans to maintain a culture of innovation, accepting that not all projects will succeed but believing that risk-taking is essential for long-term success [8] - The company is exploring stablecoin technology to enhance global payment efficiency and reduce costs significantly [7][8]
京东0佣金杀入酒旅市场,刘强东:酒店背后的供应链成本很高