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羊城再掀“甜蜜风暴”!镇宁蜂糖李湾区经销商座谈会举行
Nan Fang Nong Cun Bao·2025-06-18 08:32

Core Viewpoint - The meeting of the Zhenning Honey Sugar Plum distributors in the Guangdong-Hong Kong-Macao Greater Bay Area aims to promote the product and enhance market recognition, with expectations of maintaining strong prices this year [2][12][15]. Group 1: Market Insights - The Zhenning Honey Sugar Plum promotion team conducted market research in the Jiangnan fruit and vegetable wholesale market, finding a solid sales foundation for the product in the Greater Bay Area [5][8]. - The total planting area for Zhenning Honey Sugar Plum has reached 220,100 acres, making it the largest in the country [15]. - The product is recognized as a national geographical indication product, maintaining a high price ceiling in the domestic market [14][15]. Group 2: Distributor Engagement - Over ten buyers, including major companies like Shouyang Group and Guoyou Ran, attended the meeting, indicating strong interest in the product [3][12]. - Distributors expressed confidence in the sales potential of Zhenning Honey Sugar Plum, with suggestions for enhancing its market presence through differentiated marketing strategies [28][30]. - The event facilitated networking between distributors and suppliers, with many expressing a desire to collaborate on expanding sales channels [43][45]. Group 3: Product Quality and Promotion - The quality of Zhenning Honey Sugar Plum was highly praised by attendees, with characteristics such as moderate sweetness and crisp texture highlighted [20][21]. - The promotion team aims to leverage supplier strength to improve market recognition in the Greater Bay Area while ensuring quality and supply chain reliability [16][17]. - Suggestions were made to create marketing campaigns around the product's seasonal availability, particularly targeting graduation and back-to-school events [30][31].