OTC Markets Group Welcomes Digital Brands Group, Inc. to OTCQX

Core Insights - Digital Brands Group, Inc. has qualified to trade on the OTCQX Best Market, upgrading from the Pink market, which signifies a milestone for the company in terms of visibility and credibility among U.S. investors [1][3] Company Overview - Digital Brands Group, Inc. specializes in eCommerce, fashion, and luxury lifestyle brands, offering a wide variety of apparel through direct-to-consumer and wholesale channels [4] - The company operates on a digitally native-first vertical brand model, focusing on leveraging customer data and purchase history to create personalized content and targeted looks for specific customer cohorts [4] Market Context - OTC Markets Group Inc. operates regulated markets for trading 12,000 U.S. and international securities, providing a premium public market for investor-focused companies [5] - The OTCQX Market requires companies to meet high financial standards, adhere to best practice corporate governance, and comply with applicable securities laws, which enhances investor confidence [3]