Di Yi Cai Jing·2025-06-18 11:01Core Insights - The 618 shopping festival this year saw a longer promotional period, which helped reduce the pressure on the express delivery industry compared to previous years [3][4] - The overall volume of packages increased, but the distribution of orders was more spread out, leading to a more manageable workload for delivery personnel [2][4] - Automation and technology played a significant role in enhancing efficiency and capacity in the logistics process during this year's 618 festival [6][7][9] Delivery Volume and Trends - The express delivery industry experienced a growth in package volume during the 618 festival, with a notable 14% increase in daily express volume around May 18-19 compared to regular days [3][4] - The first round of promotions led to a 15% increase in daily package collection at certain delivery points, with daily collection reaching around 700,000 packages [3][4] - The peak delivery volume occurred 3 to 5 days after the collection peak, with a similar 15% increase in delivery volume [4] Automation and Technology - The integration of automated equipment in delivery points has increased, allowing for better handling of package sorting and processing [6][9] - Companies like Zhongtong have implemented advanced technologies such as AI for optimizing resource allocation and improving delivery efficiency [7][9] - The use of automated sorting equipment has significantly increased processing capacity, with some delivery points reporting an increase from 10,000 to over 50,000 packages per hour [9] Market Dynamics - The extended promotional period has alleviated operational and cost pressures on delivery companies, as concentrated spikes in order volume typically lead to increased costs and resource strain [4][6] - The express delivery industry is adapting to seasonal demands, with a notable increase in shipments of summer-related products during the 618 festival [5] - The overall market capacity continues to grow, prompting delivery companies to invest in automation to meet increasing demand without significantly raising labor costs [6][9]