Core Insights - The fourth Shanghai Tourism Investment Promotion Conference was held, highlighting the rapid recovery of Shanghai's inbound tourism market due to optimized visa policies [1] - Shanghai aims to become the "first stop for inbound tourism in China," leveraging major projects to drive investments worth hundreds of billions and activate high-quality development in the cultural tourism industry [1][2] - The conference introduced the "Ten-Hundred-Thousand" investment blueprint for Shanghai's cultural tourism, outlining ten landmark projects, annual investments of billions, and a significant amount of招商空间 [2][3] Group 1 - The Shanghai Lego Resort, which is the first of its kind in China and the largest globally, has garnered significant attention since its internal testing phase [1] - Major projects signed at the conference include the Hilton Hotel in the Shanghai International Tourism Resort, the Bund Source Phase II, and various cultural tourism enhancement projects [1][2] - The conference emphasized Shanghai's favorable business environment and growing middle-class consumer base as key factors for future growth in the tourism sector [2] Group 2 - The "4+16" investment directory was released, identifying 16 sub-sectors for global capital investment, including art trading, esports, and immersive experiences [3] - Shanghai is building a comprehensive tourism ecosystem through a closed loop of large projects, industries, and integration, aiming to provide high-quality services to global tourists [3] - The conference was attended by key officials, including the Deputy Mayor, who announced the investment blueprint for 2025 [3]
上海旅游投资促进大会举行 一批重磅文旅项目签约 展现“入境游第一站”蓬勃活力