Core Insights - The global cellular IoT module shipments are expected to continue their growth trend, with a year-on-year increase of 16% in Q1 2025, driven by strong demand in India, China, and Latin America for smart meters, POS terminals, and asset tracking [1] - India leads the growth with a remarkable 32% year-on-year increase, while North America and some Asia-Pacific markets experience a decline due to weak demand and macroeconomic headwinds [1] - 5G technology is the fastest-growing segment, with a year-on-year growth of 37%, followed closely by Cat 1 bis technology, which also shows strong growth at 35% [1] Market Dynamics - China maintains its leadership in the global IoT module market with a 19% year-on-year growth, supported by the adoption of 5G and Cat 1 bis technologies in various sectors [1] - The average selling prices of modules and chips are decreasing, leading to increased price pressure from Chinese competitors, prompting companies to seek breakthroughs in higher-margin areas [4] - Qualcomm remains the leader in the chip market, with ASR and UNISOC following in second and third place, respectively [5] Manufacturer Performance - Quectel retains the top position in global cellular IoT module shipments, with China Mobile and Fibocom following closely, collectively accounting for over 50% of global shipments [4] - China Mobile's market share has surpassed double digits due to strong domestic demand for 4G Cat 1 bis modules [4] - u-blox has exited the cellular IoT module business to focus on its core strengths in GNSS and short-range connectivity [4] Future Outlook - The cellular IoT module market is expected to grow steadily in 2025, driven by demand for smart interconnected devices, asset tracking, and automotive applications in emerging markets [6] - Geopolitical tensions, strategic adjustments by manufacturers, and supply chain dynamics may constrain growth [6] - Chinese manufacturers are likely to maintain their global dominance, while Western manufacturers may benefit from demand recovery and easing geopolitical tensions [6]
Counterpoint Research:受益新兴市场需求拉动 2025年Q1蜂窝物联网模组出货量同比增长16%