Qi Lu Wan Bao·2025-06-19 03:24Core Viewpoint - The event organized by Bank of Communications Shandong Branch aims to enhance financial literacy among the public through innovative educational methods and community engagement [1][5]. Group 1: Financial Knowledge Promotion - The event transformed the cultural center into a "charging station" for financial knowledge, distributing over 500 specialized manuals such as "Jiao Jiao Accompanies You to Grow" and "Jiao Jiao Talks about Consumer Protection" [2]. - Interactive Q&A sessions were conducted to engage citizens and ignite their enthusiasm for participation [2]. Group 2: Risk Awareness - An electronic screen in the venue displayed original educational short films that deeply analyzed typical cases like "high-yield investment scams" and "illegal agency rights protection," highlighting their operational modes and societal dangers [3]. Group 3: Cultural Integration - An original financial-themed scenario play titled "No 'Cake' in the World, Overnight Wealth is a Trap" artistically portrayed the essence of illegal financial activities, making the knowledge of fraud prevention resonate with the audience [5]. - The event not only disseminated financial knowledge but also provided "one-stop" financial services, with over 300 financial consultations conducted on-site [5]. Group 4: Community Engagement and Impact - The event served over 1,000 citizens, effectively enhancing the public's ability to identify financial risks [7]. - The Bank of Communications Shandong Branch utilized a digital communication matrix and cultural mediums to improve the consumer rights protection mechanism, exploring a new path for financial institutions to engage in social governance and uphold the "finance for the people" concept [7].