群策群力促进新消费持续涌现
Zheng Quan Ri Bao·2025-06-19 17:18

Group 1 - The rise of new consumption concepts, exemplified by brands like Pop Mart and their "LABUBU" series, is becoming a significant driver of economic growth in China [1] - Service consumption has seen rapid growth, with retail sales in the service sector increasing by 5.2% year-on-year in the first five months of this year, and certain categories like sports and entertainment goods showing double-digit growth [1] - The Chinese market is accelerating towards becoming the largest consumer market globally, with a strong emphasis on deepening engagement in this market [1] Group 2 - New consumption is characterized by its alignment with consumption upgrades, breaking traditional consumption boundaries through emerging business models like live-streaming sales and instant retail [2] - Consumers are increasingly seeking value resonance, focusing on cultural and emotional experiences rather than just the basic functionality of products [2] - The new consumption landscape is marked by diversification, quality enhancement, and technological integration, with consumers willing to pay a premium for high-quality experiences [2] Group 3 - On the supply side, there is a need to enhance product quality and service levels, develop new business formats, and improve consumer willingness to spend [3] - Strengthening infrastructure for information networks and trade circulation is essential, alongside the establishment of a digital goods circulation system [3] - Continuous optimization of policy support and market environment is crucial to harness the opportunities and challenges presented by new consumption [3]